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日志


12月1日

Every one is a brand

  Just back from the lecture given by Mr. Ramo,a profess. of Tsinghua U. and author of "Beijing consensus".
  As Ramo puts it,every person is a brand , every nation is a brand and every nation is a brand.
Every brand has its essential values;to take Nike as an instance,it means "good shape and excercise". So when you consume Nike,you are not only consuming the commodity,but also take in its values.
  Among these different brands, white brand is the most powerful brand both in individual orientation and international relationship-building.Only with a totally white brand can you see and understand the image,hope and aspiration that you project on it...That`s probably why "American dream" once steered a whole generation of Americans to dream to be what they wanted in the 1930s,whether it be a doctor or a Hollywood superstar.
  Anyway,you decide yourself what you mean.
 
11月21日

刚从学长交流会回来,突然想起前段时间学姐说的一句话:
大一自销,
大二内销,
大三外销,
大四直销。
经典~~~
11月15日

哇~

这个星期学校里貌似是来了一个又一个DI牛人,昨天是意大利的副总理来开论坛,明天耶鲁的校长还要来作报告。不过说到这个Levin先生,还真是要感谢FACES-Fudan,不但拿到了今年秋季的活动主办权,还成功地说服了Levin来中国,狂赞~~
另外,本人终于买了digital camera了,特别鸣谢陪同人员三三同学,辛苦啦